Relevvo
Overview
Relevvo is a company that leverages artificial intelligence to enhance Account-Based Marketing (ABM) strategies for B2B SaaS companies. Their platform automates and optimizes various ABM tasks, such as Ideal Customer Profile (ICP) refinement, campaign development, account selection, and personalized messaging, to improve conversion rates and save time for sales and marketing teams. Relevvo's AI-driven approach helps align sales and marketing efforts, ensuring that teams engage with the most relevant prospects and maximize their reach.
Industry: B2B SaaS
Ideal Customer Profiles: Relevvo's ideal customer profiles include B2B SaaS companies looking to optimize their Account-Based Marketing (ABM) strategies. These companies are typically seeking to improve their sales and marketing alignment, enhance their targeting of high-value prospects, and increase their conversion rates through AI-driven insights and automation.
Website: relevvo.com
LinkedIn: http://linkedin.com/company/relevvo
Products
AI-Powered ABM Platform
Relevvo's AI platform re-imagines ABM by automating and optimizing tasks such as ICP refinement, campaign development, and personalized messaging, providing real-time insights and improving conversion rates by 267%.
Features
Automated ABM Tasks
Description: The platform automates labor-intensive ABM tasks, including ICP refinement, campaign development, account selection, account research, and personalized messaging. This reduces the manual workload and increases efficiency.
Benefit: Users save up to 50% of their time by eliminating repetitive manual work, allowing them to focus on strategic activities.
Real-Time Prospect Prioritization
Description: The AI agents analyze both static and dynamic indicators to prioritize prospects in real-time, ensuring that sales and marketing teams focus on the most promising leads.
Benefit: This feature helps in targeting buyers with the highest pipeline value, improving the efficiency of sales efforts.
Unified Prospect View
Description: The platform integrates with CRMs and marketing automation tools to provide a comprehensive view of high-value prospects, facilitating better alignment between sales and marketing teams.
Benefit: This alignment ensures that resources are optimally allocated, enhancing the effectiveness of campaigns.
Hyper-Personalized Content
Description: The platform uses deep account intelligence to automatically generate personalized content tailored to the specific needs and interests of each prospect.
Benefit: This personalization increases engagement and improves the chances of converting prospects into customers.
Continuous Improvement Insights
Description: The AI agents offer ongoing insights into the impact of ICP indicators on pipeline metrics, allowing teams to refine their strategies continuously.
Benefit: This feature enables data-driven decision-making, leading to optimized pipeline growth and revenue generation.
Quantitative Benefits
"This intelligent approach is boosting the effectiveness of our customers' ABM campaigns and delivering a 2x pipeline with smaller teams."
"2x Meetings Booked"
"3x Meeting to Opportunity Rate"
"60% Seller Time Saving"
"We are improving conversion rates by an average of 267% while saving up to 50% of your team's time by eliminating repetitive manual work."
"Relevvo has helped us double our outbound productivity in a very short time."
Testimonials
"As someone who's been in the Sales Development space for the last 2 decades, you're always looking at ways to apply what your top performers are doing across the rest of the team. What's critical is to duplicate the relevance and timing aspects of what the top performers are doing. That's exactly what Relevvo is helping us do. Relevvo has helped us double our outbound productivity in a very short time."
Joey Saucedo, VP of Sales, Marketing Growth, & RevOps at FireMon
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
"Relevvo's technology has been especially helpful in identifying the early adopters for our use cases. Evidence of high pain is especially difficult to find until you start talking to someone on the phone but how do you know who you should get on the phone? That's what Relevvo has been able to help us find. We can now locate those early adopters and innovators by combining all of these signals of use case fit."
Theresa Woodiel, Director of ABM & Integrated Marketing at DeepInstinct
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
"Relevvo has been instrumental in helping find companies that the best use case fit for our solution. The iterative process of identification is what's most impressed me about Relevvo. The solution identities and operationalizes the most valuable signals of use case fit for Esper on an ongoing basis."
Jordan Con, Head of Product Marketing & Account Based Marketing at Esper.io
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
"Relevvo makes it possible for us to make smarter decisions by serving as the connective tissue between Salesforce and Outreach. We have big revenue goals and a limited amount of accounts that we can work so we need to make sure we are working them the right way. Relevvo helps us make sure that we are."
Scott Swanson, VP of Demand Generation at iSpot.tv
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
Customer Stories
FireMon
Problem: Difficulty in applying top performers' strategies across the rest of the sales development team.
Value Add: Relevvo helped duplicate the relevance and timing aspects of top performers' strategies across the team.
Outcome: Doubled outbound productivity in a very short time.
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
DeepInstinct
Problem: Difficulty in identifying early adopters for their use cases before talking to them on the phone.
Value Add: Relevvo helped identify early adopters and innovators by combining signals of use case fit.
Outcome: Improved ability to locate early adopters and innovators for their use cases.
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
Esper.io
Problem: Difficulty in finding companies with the best use case fit for their solution.
Value Add: Relevvo provided an iterative process of identification and operationalized the most valuable signals of use case fit.
Outcome: Improved ability to identify companies with the best use case fit for their solution on an ongoing basis.
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
iSpot.tv
Problem: Need to make smarter decisions with limited accounts and big revenue goals.
Value Add: Relevvo served as connective tissue between Salesforce and Outreach, helping to work accounts the right way.
Outcome: Improved decision-making ability for working limited accounts to meet big revenue goals.
Source: Relevvo: Drive Efficient Growth by Targeting Your Highest Value Prospects
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