Humantic
Overview
Humantic AI is a pioneering company in the field of buyer intelligence, leveraging Personality AI to enhance sales and marketing efforts. Their platform provides deep insights into buyer personalities, enabling sales teams to personalize interactions and improve engagement and conversion rates. Humantic AI's solutions are designed to integrate seamlessly into existing sales workflows, offering tools that help identify early adopters, personalize outreach, and provide actionable buyer intelligence.
Industry: Sales Technology
Ideal Customer Profiles: Humantic AI's ideal customers are sales and marketing teams within organizations that are looking to enhance their sales processes through personalization and buyer insights. This includes companies of all sizes, from startups to large enterprises, particularly those in industries where understanding buyer behavior and preferences can significantly impact sales performance.
Website: humantic.ai
LinkedIn: http://linkedin.com/company/humantic-ai
Products
Buyer Intelligence Platform
Humantic AI's Buyer Intelligence Platform is unique in its focus on understanding the buyer rather than just the sales process. It uses Personality AI to provide insights that help sales teams personalize their approach, leading to higher engagement and conversion rates.
Features
Buyer Focused Intelligence
Description: This feature provides insights into the buyer's personality, helping sales teams understand what drives their decisions. It allows for a more personalized sales approach, which can lead to higher engagement and conversion rates.
Benefit: Sales teams can build stronger relationships with prospects by understanding their personalities, leading to more successful sales outcomes.
Personality Insights
Description: The platform offers detailed personality insights that help sales teams connect with prospects on a deeper level. This includes understanding communication preferences and potential decision-making styles.
Benefit: Improves the effectiveness of sales communications by tailoring them to the individual preferences of each prospect.
CRM Integration
Description: Humantic AI integrates seamlessly with popular CRM systems, allowing sales teams to access buyer intelligence directly within their existing workflows.
Benefit: Enhances the efficiency of sales processes by providing relevant buyer insights without the need to switch between different tools.
1-Click Personalization
Description: This feature allows sales teams to quickly personalize emails based on the buyer's personality profile, making communications more relevant and engaging.
Benefit: Increases email response rates by ensuring that communications are tailored to the recipient's preferences.
DISC Selling Framework
Description: The platform uses the DISC personality framework to guide sales teams in crafting communications that resonate with different personality types.
Benefit: Helps sales teams communicate more effectively with prospects by aligning their approach with the prospect's personality type.
Personality AI API
The Personality AI API is designed to provide predictive personality insights using a variety of input data, including text, LinkedIn URLs, and email IDs. It combines psycholinguistics and computational psychometrics to deliver accurate personality assessments.
Features
Multi-Input Personality Assessment
Description: This feature allows users to obtain personality assessments using various types of input data, making it versatile for different applications.
Benefit: Enables businesses to integrate personality insights into a wide range of applications, enhancing personalization and decision-making.
Advanced AI Engine
Description: The API uses a sophisticated AI engine that combines multiple scientific disciplines to provide accurate personality insights.
Benefit: Ensures high accuracy and reliability of personality assessments, which is critical for applications in hiring, marketing, and sales.
Enterprise-Grade Reliability
Description: The API is designed to meet the needs of large enterprises, offering robust performance and reliability.
Benefit: Provides businesses with a dependable tool for integrating personality insights into their operations.
Competitive Advantage
Description: The API offers superior performance compared to other personality insight tools, such as IBM Watson, due to its proprietary algorithms.
Benefit: Gives businesses a competitive edge by providing more accurate and actionable personality insights.
Ease of Integration
Description: The API is designed for easy integration, allowing businesses to quickly start using personality insights in their applications.
Benefit: Reduces the time and effort required to implement personality insights, accelerating time-to-value for businesses.
Quantitative Benefits
"233% Response Rate"
Testimonials
"I love the product, I love the team. I really like how easy it is to use. The profiling is spot on. It's scary good."
Jesse Ouellette, Founder at LeadMagic
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"Humantic AI could wipe all the other Personality AI Products off the map! It helps me get meetings on auto pilot."
Jesse Ouellette, Founder at LeadMagic
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"It's hard to think of a situation where I would stop using Humantic AI now."
Michael Young, Sales Leader at Wellington Drive Technologies
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"We have already seen Humantic open doors that otherwise might not have opened and engage prospects that otherwise might not have engaged."
Katrina Cockrell, Global SDR Leader at SupportLogic
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"The accuracy of the results is just mind-blowing."
Anand Jain, Cofounder at Clevertap
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"Personality science equals better communication. The best thing is that Humantic gives actionable ways to act on the information."
William Ballance, Founder at Lavender AI
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"I don't go into a business call without viewing (the attendee's) Humantic profile."
Ujwal Ratra, COO at Astra Security
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
"We started looking for a personality AI solution as it's becoming a key component for building a personalized outreach motion. We believe in doing true personalization for our customers - Humantic AI is helping us make it happen!"
Katrina Cockrell, Global SDR Leader at SupportLogic
"As a big believer in personality psychology, I love what the Humantic team is building. Knowing they work with some of the top academics in the world in the field brings that extra layer of credibility."
William Ballance, Founder at Lavender AI
"Humantic AI is a must-have for us. We use it (the API) to help us match executives with opportunities. It is simple to use as a plug-in or the API."
Martin Rowinski, CEO at Boardsi
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
"Humantic AI is far better than IBM Watson."
Anderson Tamborim, Cofounder at Cyclops
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
"Humantic was easy to use! The API integration to get the Big Five scores from text samples was straightforward and ran smoothly right from the start."
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
Customer Stories
AE studio
Problem: Low response rate and time-consuming prospect research
Value Add: Humantic AI helped improve their response rate significantly while reducing prospect research time
Outcome: AE studio improved their response rate by 233% despite cutting down their prospect research time
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
Wellington Drive Technologies
Problem: Difficulty in personalizing sales approach
Value Add: Humantic AI provided personalized insights for each prospect
Outcome: Michael Young, Sales Leader, stated: "It's hard to think of a situation where I would stop using Humantic AI now."
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
SupportLogic
Problem: Challenges in opening doors and engaging prospects
Value Add: Humantic AI provided insights to better understand and approach prospects
Outcome: Katrina Cockrell, Global SDR Leader, reported that Humantic opened doors that might not have opened otherwise and engaged prospects that might not have engaged
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
Clevertap
Problem: Needed accurate personality insights for better customer understanding
Value Add: Humantic AI provided highly accurate personality results
Outcome: Anand Jain, Cofounder, described the accuracy of the results as "mind-blowing"
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
Lavender AI
Problem: Needed actionable ways to improve communication based on personality insights
Value Add: Humantic AI provided actionable ways to act on personality information
Outcome: William Ballance, Founder, stated that "Personality science equals better communication" and praised Humantic for providing actionable insights
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
Astra Security
Problem: Lack of preparation for business calls
Value Add: Humantic AI provided valuable profiles for attendees before business calls
Outcome: Ujwal Ratra, COO, stated: "I don't go into a business call without viewing (the attendee's) Humantic profile."
Source: Buyer Intelligence Powered By Personality AI | Humantic AI
Leading Consulting Firm
Problem: The problem is not explicitly stated in the source.
Value Add: The value add is not explicitly stated in the source.
Outcome: The outcome is not explicitly stated in the source, but there is a case study available.
Most Valuable Fintech Firm
Problem: The problem is not explicitly stated in the source.
Value Add: The value add is not explicitly stated in the source.
Outcome: The outcome is not explicitly stated in the source, but there is a case study available.
Wellington
Problem: The problem is not explicitly stated in the source.
Value Add: The value add is not explicitly stated in the source.
Outcome: The outcome is not explicitly stated in the source, but there is a case study available.
JK Moving
Problem: The problem is not explicitly stated in the source.
Value Add: The value add is not explicitly stated in the source.
Outcome: The outcome is not explicitly stated in the source, but there is a case study available.
Intellion Systems
Problem: Needed to automate psychometric assessment of candidates
Value Add: Humantic AI provided a solution to automate psychometric assessment of candidates in the hiring process
Outcome: Intellion Systems was able to use Humantic AI to automate psychometric assessment of candidates, streamlining their hiring process
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
Colling Media
Problem: Needed better customer segmentation for personalized marketing
Value Add: Humantic AI provided personality analysis to better segment customers
Outcome: Colling Media was able to serve content and ads that are likely to appeal better to each customer segment, improving their marketing personalization
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
Sikoia
Problem: Needed to determine risk appetite and creditworthiness of loan applicants
Value Add: Humantic AI provided personality analysis to assess risk appetite and creditworthiness
Outcome: Sikoia was able to use personality analysis from Humantic AI to determine the risk appetite and creditworthiness of loan applicants, improving their lending decisions
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
Boardsi
Problem: Needed to match potential board members with executive teams
Value Add: Humantic AI provided personality analysis to match board members with executive teams
Outcome: Boardsi was able to use Humantic AI APIs to analyze and match the personality of potential board members with the executive team, improving their board selection process
Source: Personality AI API For People Intelligence And Personalization | Humantic AI
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